How to connect with your audience

Your audience is where your cashflow starts, so it’s important to connect and stay connected to them.  If you do not connect to your audience in a positive way that engages them, it’s likely that you’re going to find yourself in a position where making money online seems like it’s something that’s remarkably hard to do.  It’s not.

Money you can make online

This is $200, but it LOOKS really impressive!


Let’s be honest.  Working online is very fun and can be quite rewarding, but aside from the glamorization of it, it’s actually quite a regular occupation.  Just like in all marketing, you just have to find a way to reach out to people in a manner that suits them.  As long as you can connect to your audience, keep them engaged, and you have something to offer them that they want, there will be avenues for cashflow.

There’s all kinds of guides on how to best connect with your audience out there.  But find the one that works best for you.  If you need a website built, there’s always experts that can do that for you– but beyond that it’s always going to be about what you the entrepreneur does.

How most online content providers monetize is through ad-revenue and that kind of stuff; but that’s changing.  Internet users are becoming increasingly more niche, and only going to a few trusted websites.  So you’re going to have to take all this into account while you decide how to best position your ideas and put them online in a way that people can find and keep coming back to.

There’s always click-throughs and the advertising route if you’re selling a particular product or skill.  And you can also always start a blog.

Marketing on the internet

Internet marketing is very different from regular marketing.  Business just in general is quite different on the internet.  The internet has a lot more of a network to it than it does a single-direction dictation.   You’ll have to account for this in all kinds of different ways and techniques.

On the internet your marketing is much more of a communicative process than a brute-force process.  It’s much more efficient and you’ll probably be able to make more money by yourself on the internet (if you’re smart about it) than you can working for a big company behind a desk or something– and it’s fun and exciting!  You’ll be part of the creative sphere!

Agreement on the internet

This image is the best thing we can do to finalize an agreement on the internet!

You’re going to have to be able to work with people from a partnership-basis, rather than on an employee-basis.  The relationship between employee and employer on the internet is very different than it is in ‘real life’– on the internet, each worker you hire is probably only going to work with you as long as you provide the most value to them that they can possibly get, and you’ll only hire them as long as they actually make you some noticeable money; or help you get things done that you absolutely must.

Marketing is about communicating the value of your product to your desired market; and nothing more.  On the internet this is very simple.  It’s blog posts, YouTube videos,  Emails, Websites, SEO.  The text you are reading right now.  It’s everything you do on the internet that is centred around your business.

According to some top sources, there’s a few tricks that every good online marketer uses.  Follow these, and you’ll probably find more success online than you will in regular jobs.

How to incerase your likes

Content is one thing; successful content is another.

I present to you, the like button.  Get well acquainted with the whims of this majestic an elusive creature.



This guy will make or break your dreams of online glory.


Getting positive feedback is important regardless of the endeavour you’re in.  However, when it comes to your online success, and your success as a business, it becomes more than just a feeling of relevance; it becomes a constant do-or-die pressure to pump out the quality that’ll keep traffic coming to your website or web-related venue, and thus keep your business- and your dreams- afloat.

And likes are a very finicky phenomenon; they’re more sneaky than just general bad-feedback, they’re often thy mysterious and cold *absence* of feedback.  Take it from the guy who invented Facebook’s Like as to why there isn’t a ‘dislike’ button on facebook.  Practically everyone has a presence on that venue of social media.  Even businesses, and they can, and will effect your SEO, and bottom line.

This is because on ALL social media, positive feedback ratios are algorithmically placed in positions that get more traffic.  More traffic; more conversions.  More conversions; more cashflow.  This is basically just internet-marketing 101; how to make quality content.

Sadly though, depending on your niche, this is a question that only you can answer.  If you’re an SEO specialist, you can emulate other experts at SEO.  If you’re selling merchandise, you can always follow the listing guidelines set by the authorities on the matter.  Remember; a positive feedback IS a positive feedback, regardless of whether it comes in the form of a like-button or a rating system.

All really optimally-minded content makers have a few things in common.  Firstly, they never forget their niche that they target to.  Consistency is key; if you have a particular specialization, stick with that specialization religiously and you’ll have much better odds of getting the automatic promotion of good feedback.  A deviation from your niche is a risk of losing a lot of your hard-earned progress; so stick with what you know, and know well.  It’s also really important to, in a way be your own customer.  You have to feel that your product is something that you would use, that way you can have genuine enthusiasm for it– and communicating that enthusiasm is a great way of getting your viewers to feel the same way.  Also, don’t get too preachy– even in your area of expertise, and even when you really do know what’s right.  People might be okay with this the first time they hear what you have to offer, but it’s not going to keep them coming back.  Lastly, you’ll know when you have a repeatable formula for making or presenting a product that works in your niche because you’ll have that valuable feedback.  Once you’ve got it, stick with it– and you’re on your way to success!